What To Say To Sell™ Terms And Conditions

Terms & Conditions

Last updated: 10 August 2026

These Terms & Conditions apply to the purchase and use of products and services provided under the Clear Sales Message™ and What To Say To Sell™ brands.

The products and services are provided by New Thinking Ltd, trading as Clear Sales Message™ and What To Say To Sell™ (“we”, “us” or “our”).

By purchasing, registering for, accessing or using one of our paid products or services, you agree to these Terms & Conditions.

1. Our Products and Services

What To Say To Sell™ provides online sales training, educational content, resources, tools and associated support.

Depending on the product or package purchased, this may include:

  • Online video training
  • Digital learning materials
  • Worksheets, frameworks and resources
  • Online tools
  • Email-based support or feedback

The exact content and level of access provided will be described on the relevant sales or checkout page at the time of purchase.

Unless expressly stated otherwise, our products and services do not include live training, telephone support, video calls, meetings or in-person support.

2. Purchasing

When you purchase a product or service, you agree that:

  • The information you provide is accurate
  • You are authorised to use the payment method provided
  • You will pay the price displayed at the time of purchase
  • You have reviewed the description of the product or service before purchasing

Prices may be displayed exclusive of VAT where applicable. Any applicable VAT will be shown during the purchase process.

We reserve the right to change our prices at any time. Price changes will not affect purchases already completed unless otherwise agreed.

3. Access to Digital Products

Access instructions will normally be provided electronically following successful payment.

You are responsible for providing a valid email address and maintaining access to the email account used when purchasing.

Your access is for your own individual use unless we expressly agree otherwise.

You must not share login credentials or provide other people with access to paid materials using your account.

4. Email Support

Some What To Say To Sell™ products may include email-based support, feedback or access to us.

Where email support is included:

  • The duration and nature of that support will be described as part of the product purchased
  • Email support does not provide guaranteed immediate responses
  • It does not include telephone calls, video calls, meetings or live training unless expressly stated
  • Support must relate reasonably to the product or training purchased

We reserve the right to place reasonable limits on email support where its use becomes excessive, abusive or substantially outside the intended scope of the product.

5. Educational Purpose and Results

What To Say To Sell™ provides sales education, training, frameworks, tools and guidance.

Our products are designed to help you improve how you communicate, market and sell your products or services.

However, except for the continued support provided under the Until Guarantee™ where applicable, we cannot guarantee any particular commercial, financial or sales result.

Your results depend on numerous factors outside our control, including your business, market, offer, pricing, experience, implementation, sales activity and individual circumstances.

Examples, case studies, testimonials and previous customer results are provided for illustration and do not guarantee that you will achieve the same or similar results.

6. Intellectual Property

Unless otherwise stated, all materials provided through Clear Sales Message™ and What To Say To Sell™ remain our intellectual property or are used by us under appropriate licence.

This includes, without limitation:

  • Videos
  • Training materials
  • Frameworks
  • Methodologies
  • Worksheets
  • Documents
  • Graphics
  • Written content
  • Templates
  • Tools
  • Course structures
  • Terminology and proprietary concepts

Purchasing a product gives you a limited, personal, non-exclusive, non-transferable right to use the materials for your own learning and business activities.

It does not transfer ownership of the intellectual property to you.

7. What You May Not Do

Without our written permission, you must not:

  • Copy or reproduce our training materials for redistribution
  • Sell, licence or distribute our materials
  • Share paid materials with people who have not purchased access
  • Upload our materials to publicly accessible websites, platforms or file-sharing services
  • Use our materials to create a substantially similar competing training product
  • Record, reproduce or distribute protected training content
  • Remove copyright, trademark or ownership notices
  • Claim our intellectual property as your own

Reasonable use of what you learn within your own business is permitted.

8. Trademarks

Clear Sales Message™ and What To Say To Sell™ are trading brands and associated intellectual property of New Thinking Ltd.

Nothing in these Terms gives you permission to use our brand names, logos, trademarks or other brand assets in a way that suggests endorsement, partnership or ownership without our written permission.

9. Availability and Changes

We aim to keep our online products and services available and functioning correctly.

However, we cannot guarantee uninterrupted access.

Access may occasionally be affected by maintenance, technical problems, third-party platforms or circumstances outside our reasonable control.

We may update, improve or replace parts of our digital products over time.

Where reasonable, such changes will not materially reduce the overall product or service already purchased.

10. Third-Party Platforms

We may use third-party providers to deliver parts of our products and services, including payment processing, online course hosting, video hosting and email communication.

Your use of those services may also be subject to the relevant provider’s terms and privacy practices.

We are not responsible for outages or failures of third-party services outside our reasonable control.

11. Cancellations, Refunds and the Until Guarantee™

No Cancellations or Refunds

Except where required by law, purchases of What To Say To Sell™ are final and we do not offer cancellations or refunds once access to the programme has been provided.

Nothing in these Terms affects any statutory rights that cannot legally be excluded or restricted.

Where applicable, by requesting immediate access to digital content, you may be asked to expressly consent to the supply of that digital content beginning immediately and to acknowledge the effect this may have on any statutory cancellation rights.

The Until Guarantee™

What To Say To Sell™ is backed by our Until Guarantee™ where expressly stated as part of the product or package purchased.

The purpose of the Until Guarantee™ is simple:

We continue supporting you until you close one extra deal.

The Until Guarantee™ is not a money-back guarantee and does not entitle you to a refund.

Instead, where the programme or package you purchase expressly includes the Until Guarantee™, your qualifying support will continue beyond any standard support period until you close one additional deal, subject to the conditions below.

To remain eligible for the Until Guarantee™, you must:

  • Complete the relevant What To Say To Sell™ training
  • Make a reasonable effort to implement the principles, frameworks and actions taught in the programme
  • Use the programme for a genuine business offering that you are actively attempting to sell
  • Provide reasonable information about your implementation and progress if requested
  • Remain reasonably engaged with the programme and any applicable support process
  • Comply with these Terms & Conditions

The Until Guarantee™ does not guarantee that a deal will close within a particular number of days, weeks or months.

The timing and outcome of any sale depends on factors outside our control, including your offer, market, pricing, prospects, sales activity, implementation and individual circumstances.

For the purposes of the Until Guarantee™, an “extra deal” means one additional genuine customer sale of your own product or service that is closed after beginning the What To Say To Sell™ programme.

Once you close one extra deal, the Until Guarantee™ has been fulfilled.

The Until Guarantee™ relates to continued qualifying support only. It does not provide a right to a refund, compensation or payment from New Thinking Ltd if you do not achieve the result within a particular period.

We reserve the right to withdraw the Until Guarantee™ where a participant materially breaches these Terms, misuses the support provided, ceases genuinely attempting to implement the programme, or provides false or misleading information in connection with a claim under the guarantee.

12. Suspension or Termination of Access

We may suspend or terminate access to a product or service where we reasonably believe that:

  • Login credentials have been shared
  • Materials are being copied or distributed without permission
  • Our intellectual property is being misused
  • The service is being used unlawfully
  • There has been abusive or threatening behaviour towards us or our service providers
  • These Terms have otherwise been materially breached

Where appropriate, we will attempt to resolve the issue before terminating access.

13. Limitation of Liability

Nothing in these Terms excludes or limits liability where doing so would be unlawful.

To the fullest extent permitted by law, we will not be liable for indirect or consequential business losses arising from your use of our training, products or services.

You remain responsible for the decisions you make and actions you take based on the information, training or guidance provided.

Our products do not constitute legal, financial, accounting or other regulated professional advice.

14. Privacy

We process personal information in accordance with our Privacy Policy.

Questions relating to your personal information can be sent to:

[email protected]

15. Communications

We may contact you by email where necessary to:

  • Deliver your purchase
  • Provide access information
  • Provide support
  • Administer your account
  • Communicate important changes relating to the product or service

Where permitted, we may also send marketing communications.

You can unsubscribe from marketing emails at any time.

16. Changes to These Terms

We may update these Terms & Conditions from time to time to reflect changes to our products, services, business practices or legal requirements.

The version applicable to your purchase will generally be the version in effect at the time you purchased, except where a change is required by law or is otherwise reasonably necessary.

17. Governing Law

These Terms & Conditions are governed by the laws of England and Wales.

If you are a consumer, you may also have rights under the laws applicable where you live that cannot legally be excluded.

18. Contact

If you have questions about these Terms & Conditions, please contact:

New Thinking Ltd
Trading as Clear Sales Message™ and What To Say To Sell™

Email: [email protected]