• Do you find yourself avoiding selling situations?

  • Do you find it hard to be “salesy”?

  • Do you need to sell but aren’t a “salesperson”


Then this is for you….

What this training covers

The problems you might be facing:

Firstly, we’ll look at the problems you are facing and seek to understand precisely what’s happening and why. Things like:

ℹ️ Identifying the problems you may be facing helps your buyers to feel that you understand them and are thus more likely to be able to help

  • You fear, hate or avoid selling.
  • You feel pushy and unnatural when you sell.
  • You don’t feel like a natural “salesperson”.
  • You want actionable things to be more confident when you sell – not theory.
  • You’ve never been taught how to sell.
  • You think selling requires you to be pushy or greedy.
  • You want a new approach to selling that doesn’t rely on techniques or “persuasion”.

The 5 reasons why you are experiencing this issue:

Understanding why you’re facing these issues is key to resolving them effectively. There are 5 common things that are happening:

ℹ️ Using specific numbered lists with parts missing can help engage potential buyers – they’re called  information gaps

  1. You think selling is _____
  2. You think selling should ______
  3. You don’t think _______
  4. You’ve never______
  5. You always _______

3 mindset shifts & strategies to overcome your fear of selling:

We’ll explore 3 different, practical strategies you can employ to overcome the issue and present your offering so that it’s understood.

ℹ️ Listing out everything a buyer will receive like this can help to justify the price and promote a sense of abundance

    1. Don’t _____
    2. Always _____
    3. Be a ____

Understand Your Buyer – 26 strategies to improve communication/confidence

Understanding how people behave and what makes them move allows you to understand how to be a more effective salesperson.

  1. Natural Barriers
    1. Short ____
    2. Low _____
    3. The law of ____
    4. The ______
    5. What you____
    6. ___ Effect
    7. ____ Bias
    8. The _____
    9. ______ Load
    10. The _____ Effect
  2. How people work
    1. Minimising _____
    2. ___ not _____
    3. ____ fatigue
    4. _____ contagion
    5. ____ & _____
  3. Communication basics
    1. Focus on ______
    2. Burden of ____
    3. ____ information
    4. Re-____
    5. The ____ Pyramid
    6. ____ & ____
    7. The ___ Effect
    8. Using _____
    9. Adapting ____
    10. The ____ Technique
    11. The _____ Effect

Who this is for:

ℹ️ Identifying exactly who your offering is for helps buyers to understand how relevant your solution may be,

  • Entrepreneurs / Solopreneurs
  • Business owners

What you get:

ℹ️ Giving buyers a checklist of everything they will get just before they buy can help solidify their decision.

  • 2hr Masterclass – access anytime on any device.
  • 32 actionable strategies
  • Lifetime access



Like this kind of stuff?

See all of our Practical Sales Training™ courses here:

Who is James Newell and is he any good?

I’m glad you asked!

I’ve worked with hundreds of companies and trained thousands of people how to overcome many of the problems that selling presents.

From justifying the price to simplifying a complex offering, knowing how to differentiate in the marketplace, how to follow up effectively and more. My methodology is also used by universities and institutions to teach their entrepreneurial students how to present and sell their business / offering.


My methodology is licensed to and trusted by

Hundreds of real reviews from clients and students on Linkedin.

I collect feedback as recommendations on my Linkedin profile, here are a small selection to give you a feel for the impact of my work:




Frequently Asked Questions

Practical Sales Training™ was designed primarily for solopreneurs and small business owners. If you are an employee then much of what is covered will resonate, but some of the structures involve changing or crafting your offer which you may not have the power to do.
The course is yours to keep. You will have lifetime access and can revisit anytime.
Each Practical Sales Training™ course ranges from 1hr - 2hrs in length. The real magic isn't in how long the videos are, but in you taking action and following the suggested structures.