Practical Sales Training™ > How People Work > Straw Man Argument
What Is a Straw Man Argument?
A straw man argument is a logical fallacy where someone misrepresents another person’s position in order to make it easier to attack. Instead of engaging with the actual argument, they create a distorted or exaggerated version of it—like setting up a “straw man” they can easily knock down.
Straw Man Argument Example:
Person A: “We should have some regulations on housing to make it more affordable.”
Person B: “So you want the government to control everything and take away our freedom?”
In this example, Person B isn’t addressing Person A’s actual point. Instead, they’re attacking a version that’s easier to criticize.
Why Does the Straw Man Argument Work?
Straw man arguments are emotionally persuasive and often win attention in debates, even though they’re logically flawed. Here’s why:
✅ Simplifies complexity: It reduces nuanced positions into extremes, making them easier to dismiss.
✅ Shifts the focus: It distracts from the real issue by forcing the other person to defend a position they never made.
✅ Triggers emotion: By exaggerating or twisting the original claim, it creates outrage or fear, which engages audiences.
✅ Sounds convincing: To the casual observer, it can seem like a solid counterpoint—even when it’s a misrepresentation.
Because it plays well in politics, social media, and fast-paced discussions, it’s a common tactic—used knowingly or unknowingly.
How Can You Use (or Avoid) the Straw Man Argument?
✅ How to Spot and Avoid Using a Straw Man:
-
Listen carefully. Address exactly what the other person said, not what you think they meant.
-
Quote directly. When possible, use their actual words to reduce misrepresentation.
-
Clarify first. Ask questions before arguing: “So you’re saying that…?”
-
Stay on topic. Don’t bring up unrelated points just to make your opponent look bad.
🧠 How to Use It (with Caution):
While it’s unethical in honest debate, some communicators use straw man tactics in persuasion—especially in marketing, politics, or media soundbites—to:
-
Frame the competition poorly
-
Create contrast in positioning
-
Control the narrative in fast-moving conversations
But remember: smart audiences will spot this tactic. Using it too often—or being caught doing it—can backfire and damage your credibility.
See also
Like this kind of stuff? Want more?
Then Practical Sales Training™ is for you…
Action focussed, affordable sales training
for entrepreneurs and small business owners.
Brought to you by James Newell