Understand Your Buyer > How To Get Attention > The Hashtag Effect
What is it?
Using Hashtags allows you to curate your social media content and to be found by those with similar interests.
Why does it work?
It works because on the various social media platforms, hashtags have become a de facto standard in how the posts can be organised and accessed. Using the right hashtag can ensure you are found by the relevant audience simply and at no cost.
How can you use it?
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