fbpx

Core Message

What is your sales message?

One of the fundamental elements of sales is to clarify is your core message.

This is your “value proposition” or “pitch”. It’s how you communicate to present your offering to potential clients.

We call it your Clear Sales Message.

There are 4 stages to defining your message, each one ensures that at every point of client contact you are consistent and engaging.


You might need this if..

  • You have created a new business, product or service.
  • You are creating or updating your website.
  • You are creating or updating your branding.

What you get 

Having a Clear Sales Message is at the very core of your sales success. Being able to confidently and efficiently present your offering to potential clients can make or break your sales efforts.

We cover:

Answering “what do you do?”

At the most basic level, we help you to articulate what your offering is, why your potential clients should care about it and why they should choose you over the competition.

Creating a system to deliver your message

Establishing your message is fundamental, but having a means of delivering it quite another. We utilise memory techniques and templated examples to allow you to simply and effectively communicate the same message every time.

Social Bio

Describing your business, product or service in a sentence to ensure it fits the limits of the social media platforms you are using.

About us

Describing your business, product or service in longer form text where more space is available and more information is required.

 

Core MessageDefine your core sales message “what do you do?”
AcrosticCreating a memorable system to explain what you do
Social BioYour business in a sentence.
About usYour business in a paragraph

Why you’d need it

Ensuring you have a Clear Sales Message is the beginning of your sales process. If your clients don’t understand your offering- they can’t buy it.

Conversely if your sales team aren’t confident in presenting your offering then they will struggle to sell it.

Communicating with your clients in an engaging and commercially focussed way is at the heart of all we do. Adhering to the principles of creating CLEAR content and the 7 questions your clients will be considering, we ensure that every part of our work  is focussed on engaging and converting clients.

We also consider the numerous psychological factors that influence your buyers’ behaviour.


What it costs

Depending on your requirement, creating your core message starts at £750.

Please contact us to find out more.


Want more?

We have fixed price packages which are designed to deliver exactly what you need to clarify your messaging and improve your sales performance.

They also offer better value than purchasing our individual services.

IDENTITY

£550*

IDEAL FOR NEW START BUSINESSES



*FULL PRICE £800

UNLIMITED ITERATION

NAMING


Naming a new product or service. 

FIND OUT MORE


Individual price- £450

TAGLINE


Encapsulate your offering in a short and memorable tagline. 

FIND OUT MORE


Individual price- £350

MESSAGE

£1650

IDEAL FOR GROWING BUSINESSES




UNLIMITED ITERATION

TAGLINE


Encapsulate your offering in a short and memorable tagline. 

FIND OUT MORE


Individual price- £350

CORE MESSAGE


*Define your core sales message: "what do you do?"

*Creating a memorable system to explain what you do.

*Social Bio - Your business in a sentence.

*About us - Your business in a paragraph.

FIND OUT MORE


Individual price- £750

DIFFERENTIATORS


*Establishing credible differentiators.

*Analyse your offering and messaging.

*Analyse competitor messaging.

FIND OUT MORE


Individual price- £550





TRAINING

£2250*

IDEAL FOR BUSINESSES WITH SALES TEAMS



*FULL PRICE £2750

UNLIMITED ITERATION

TAGLINE


Encapsulate your offering in a short and memorable tagline. 

FIND OUT MORE


Individual price- £350

CORE MESSAGE


*Define your core sales message: "what do you do?"

*Creating a memorable system to explain what you do.

*Social Bio - Your business in a sentence.

*About us - Your business in a paragraph.

FIND OUT MORE


Individual price- £750

DIFFERENTIATORS


*Establishing credible differentiators.

*Analyse your offering and messaging.

*Analyse competitor messaging.

FIND OUT MORE


Individual price- £550

OBJECTION HANDLING


Preparing for and preventing common sales objections specific to your offering.

FIND OUT MORE


Individual price- £350

SALES TRAINING


Clear Sales Message in house sales training specific to your offering.

FIND OUT MORE


Individual price- £750/day

Additional Services



From £250


SALES COPY


From brochures to emails, to  full websites, we produce sales focussed copy.

FIND OUT MORE


Individual price- £250

ADHOC SALES SUPPORT



Ongoing adhoc sales support- ideal for companies who pitch or communicate often.

FIND OUT MORE




Individual price- £250/Month

SALES PITCH SUPPORT



Review and iteration od your sales presentation deck or pitch docuentation..

FIND OUT MORE




Individual price- £250