Incentivised Feedback

Understand Your Buyer > How To Keep Your Clients Happy > Incentivised Feedback

What is it?

Incentivised feedback is all about learning from your clients (and prospects) by incentivising them to share their thoughts.


Why does it work?

It works because very few people will be happy to spend time trying to help your business and provide their thoughts for free. But, for the cost of a gift card or a discount off a next purchase, you can easily access some incredibly valuable insight into what works and what doesn’t work with your offering.



How can you use it?

Think about the things you would love to know about your business / offering . What could you improve? what is going well? what do people really want? Collate a short list of questions together and then use the power of incentivising people for their feedback – either in the form of a direct reward such as a gift card, or a discount on their next purchase to gain access to their opinions. Done well, the insight from such an exercise can prove invaluable in terms of your future success.



Like this kind of stuff? Want more?

Buy the book!


Understand Your Buyer:

100+ ways to reach, engage and convert people to buy using psychology, science and common sense.

In the book we cover:

How people work – 18 factors that affect client behaviour.

Selling Communication Basics – 12 ways to communicate more clearly.

How to get attention – 18 ways to stand out and be noticed.

How to engage – 27 ways to engage potential buyers.

How to convert – 10 ways to convert prospects to buyers.

Everything in the book works and is backed by psychology, science, common sense and my own testing.

Click here to find out more