The Mega Pack effect

Understand Your Buyer > How To ConvertThe Mega Pack Effect


What is it?

Offering clients a bulk buy version of what you already offer, but at a discounted rate as they are purchasing more in one transaction.


Why does it work?

It works because buyers feel like they are getting a deal and that it’s a no brainer to buy more of something they are going to be using anyway. As sellers it allows us to sell more and have a larger transaction size as the client buys more than they intended.


How can you use it?

Depending on your offering, can you create a “Mega Pack” or “bulk” offering that includes more of what you already offer but at a discounted rate?


See also


Like this kind of stuff? Want more?

Then Practical Sales Training™ is for you…

Action focussed, affordable sales training

for entrepreneurs and small business owners.

Brought to you by James Newell