fbpx

The Deposit Effect

Understand Your Buyer > How To Convert > The Deposit Effect

What is it?

Allowing buyers to secure their purchase by paying a deposit.

Why does it work?

It works because for many, cashflow and financial outlay can be an issue. Allowing your buyers to secure their order with just a deposit will not only make it easier and more accessible for them, but can secure the sale when perhaps they would have otherwise not proceeded – or proceeded much later.

 

 

How can you use it?

If appropriate to your offering, consider how you could allow your buyers to proceed / secure their order by simply paying a deposit.

 

 


 

Like this kind of stuff? Want more?

Buy the book!

 

84 ways to reach, engage and convert people to buy using psychology, science and common sense.

In the book we cover:

How people work – 18 factors that affect client behaviour.

Selling Communication Basics – 12 ways to communicate more clearly.

How to get attention – 18 ways to stand out and be noticed.

How to engage – 27 ways to engage potential buyers.

How to convert – 10 ways to convert prospects to buyers.

Everything in the book works and is backed by psychology, science, common sense and my own testing.

Click here to find out more